AIRANKS — The Authoritative Rankings for AI Web Content

AIRANKS measures AI visibility: we ask AI models real product and service questions, capture the complete answers as immutable observations, and publish what they contain — which brands were mentioned, which domains were cited, and which exact pages were linked. Every domain gets an AIR score from 1–10 (a decile of visibility in the active dataset; 0 means insufficient data), with the methodology in the open.

AIR

PHRASE

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The Question

← all rankings / dataset COBALT

Best email marketing software for referrals

Klaviyo takes the top spot in 100.0% of resamples. Of 13 ranked brands, only 4 hold a position we'd call firm.

0
answers sampled
0
brands named
1,000
bootstrap resamples

Who AI Cites For This Question

25 cited pages · bars vs the leader

11 Best Referral Marketing Software for B2C Brands (2026) - Klaviyowww.klaviyo.comklaviyo.com/blog/best-referral-mar…re?utm=airanks.net60
Referral Program Integrations for Your Stack | Referral Rockreferralrock.comreferralrock.com/integration/?utm=airanks.net54
Referral Software That Runs in the Background | Referral Rockreferralrock.comreferralrock.com/?utm=airanks.net51
Email Marketing Software & Free Campaign Tools | HubSpotwww.hubspot.comhubspot.com/products/marketing/email?utm=airanks.net49
Third-Party Integrations | ReferralCandy Help Centerhelp.referralcandy.comhelp.referralcandy.com/en/collecti…ns?utm=airanks.net46
Set up a referral program to grow your customer base | Klaviyo Academyacademy.klaviyo.comacademy.klaviyo.com/en-us/quick-gu…se?utm=airanks.net41

The Ranking, With Its Uncertainty

Klaviyo locked Klaviyo — ci 1.00–1.00 · n=371 · 100.0% of resamples held this rank · named in 100% of answers
HubSpot locked HubSpot — ci 0.92–0.92 · n=371 · 100.0% of resamples held this rank · named in 67% of answers
Mailchimp locked Mailchimp — ci 0.83–0.83 · n=371 · 100.0% of resamples held this rank · named in 56% of answers
beehiiv locked beehiiv — ci 0.75–0.75 · n=371 · 100.0% of resamples held this rank · named in 16% of answers
Active Campaign contested Active Campaign — ci 0.58–0.67 · n=371 · 59.9% of resamples held this rank · named in 15% of answers
Brevo contested Brevo — ci 0.58–0.67 · n=371 · 59.9% of resamples held this rank · named in 16% of answers
ConvertKit soft ConvertKit — ci 0.33–0.50 · n=371 · 71.2% of resamples held this rank · named in 4% of answers
MailerLite contested MailerLite — ci 0.25–0.50 · n=371 · 52.6% of resamples held this rank · named in 3% of answers
Omnisend gathering Omnisend — gathering data, n=371. No bootstrap interval yet.
Braze gathering Braze — gathering data, n=371. No bootstrap interval yet.
Substack gathering Substack — gathering data, n=371. No bootstrap interval yet.
Drip gathering Drip — gathering data, n=371. No bootstrap interval yet.
Campaign Monitor gathering Campaign Monitor — gathering data, n=371. No bootstrap interval yet.

The Incomparability Lattice

what the intervals separate, not what the list claims

An edge means one brand's interval sits strictly above another's — zero overlap. No edge between two brands is not a gap in the drawing, it is the finding: their intervals overlap, and the bootstrap cannot tell them apart. Brands on the same rung are incomparable, not tied — the ranking above orders them anyway because a list has to print a total order; this diagram is the honest version.

Klaviyo

1.00–1.00

HubSpot

0.92–0.92

Mailchimp

0.83–0.83

beehiiv

0.75–0.75

Active Campaign

0.58–0.67

Brevo

0.58–0.67

ConvertKit

0.33–0.50

MailerLite

0.25–0.50