AIRANKS — The Authoritative Rankings for AI Web Content

AIRANKS measures AI visibility: we ask AI models real product and service questions, capture the complete answers as immutable observations, and publish what they contain — which brands were mentioned, which domains were cited, and which exact pages were linked. Every domain gets an AIR score from 1–10 (a decile of visibility in the active dataset; 0 means insufficient data), with the methodology in the open.

AIR

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The Question

← all rankings / dataset COBALT

Best hiking boots for rough terrain

Lowa takes the top spot in 100.0% of resamples. Of 12 ranked brands, only 10 hold a position we'd call firm.

0
answers sampled
0
brands named
1,000
bootstrap resamples

Who AI Cites For This Question

25 cited pages · bars vs the leader

The 9 Best Hiking Boots of 2026: Tested | REI Expert Advicewww.rei.comrei.com/learn/expert-advice/the-be…ml?utm=airanks.net270
The best hiking boots to buy - tested and rated for mountain trails and casual hikeswww.tomsguide.comtomsguide.com/best-picks/best-hiki…ts?utm=airanks.net87
How to Choose Hiking Boots and Hiking Shoes | REI Expert Advicewww.rei.comrei.com/learn/expert-advice/hiking…ml?utm=airanks.net53
I've walked over 100,000 steps in the Scarpa Ribelle Cross 2 GTX - and they're some of the most comfortable and grippy shoes I've tested so farwww.tomsguide.comtomsguide.com/wellness/fitness/sca…ew?utm=airanks.net40
X Ultra 5 Mid Gore-Tex - Men's Hiking Boots | Salomonwww.salomon.comsalomon.com/en-us/shop/product/x-u…ml?utm=airanks.net38

The Ranking, With Its Uncertainty

Lowa locked Lowa — ci 1.00–1.00 · n=405 · 100.0% of resamples held this rank · named in 92% of answers
Salomon locked Salomon — ci 0.91–0.91 · n=405 · 100.0% of resamples held this rank · named in 99% of answers
Scarpa locked Scarpa — ci 0.82–0.82 · n=405 · 100.0% of resamples held this rank · named in 61% of answers
La Sportiva locked La Sportiva — ci 0.73–0.73 · n=405 · 99.4% of resamples held this rank · named in 58% of answers
Hoka locked Hoka — ci 0.64–0.64 · n=405 · 99.4% of resamples held this rank · named in 55% of answers
Merrell firm Merrell — ci 0.45–0.55 · n=405 · 94.1% of resamples held this rank · named in 45% of answers
Zamberlan firm Zamberlan — ci 0.45–0.55 · n=405 · 94.1% of resamples held this rank · named in 19% of answers
Oboz locked Oboz — ci 0.36–0.36 · n=405 · 97.8% of resamples held this rank · named in 10% of answers
KEEN locked KEEN — ci 0.27–0.27 · n=405 · 96.8% of resamples held this rank · named in 6% of answers
Danner locked Danner — ci 0.18–0.18 · n=405 · 98.6% of resamples held this rank · named in 3% of answers
Asolo gathering Asolo — gathering data, n=405. No bootstrap interval yet.
Topo Athletic gathering Topo Athletic — gathering data, n=405. No bootstrap interval yet.

The Incomparability Lattice

what the intervals separate, not what the list claims

An edge means one brand's interval sits strictly above another's — zero overlap. No edge between two brands is not a gap in the drawing, it is the finding: their intervals overlap, and the bootstrap cannot tell them apart. Brands on the same rung are incomparable, not tied — the ranking above orders them anyway because a list has to print a total order; this diagram is the honest version.

Lowa

1.00–1.00

Salomon

0.91–0.91

Scarpa

0.82–0.82

La Sportiva

0.73–0.73

Hoka

0.64–0.64

Merrell

0.45–0.55

Zamberlan

0.45–0.55

Oboz

0.36–0.36

KEEN

0.27–0.27

Danner

0.18–0.18