AIRANKS — The Authoritative Rankings for AI Web Content

AIRANKS measures AI visibility: we ask AI models real product and service questions, capture the complete answers as immutable observations, and publish what they contain — which brands were mentioned, which domains were cited, and which exact pages were linked. Every domain gets an AIR score from 1–10 (a decile of visibility in the active dataset; 0 means insufficient data), with the methodology in the open.

AIR

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The Question

← all rankings / dataset COBALT

Best walking shoes

Asics takes the top spot in 99.7% of resamples. Of 19 ranked brands, only 4 hold a position we'd call firm.

0
answers sampled
0
brands named
1,000
bootstrap resamples

Who AI Cites For This Question

25 cited pages · bars vs the leader

The 8 Best Walking Shoes of 2026 - Most Comfortable Shoeswww.runnersworld.comrunnersworld.com/gear/a23554492/wa…s/?utm=airanks.net297
The 8 Best Walking Shoes of 2025: Staff Picks | REI Expert Advicewww.rei.comrei.com/learn/expert-advice/best-w…ml?utm=airanks.net107
Podiatrist-Recommended Walking Shoes: Best Picks by Condition (2026)www.michiganfootdoctors.commichiganfootdoctors.com/best-walki…t/?utm=airanks.net26

The Ranking, With Its Uncertainty

Asics locked Asics — ci 1.00–1.00 · n=404 · 99.7% of resamples held this rank · named in 83% of answers
Hoka locked Hoka — ci 0.94–0.94 · n=404 · 99.7% of resamples held this rank · named in 93% of answers
Brooks locked Brooks — ci 0.89–0.89 · n=404 · 100.0% of resamples held this rank · named in 86% of answers
New Balance contested New Balance — ci 0.78–0.83 · n=404 · 58.3% of resamples held this rank · named in 80% of answers
Altra contested Altra — ci 0.78–0.83 · n=404 · 58.3% of resamples held this rank · named in 53% of answers
Skechers locked Skechers — ci 0.72–0.72 · n=404 · 99.8% of resamples held this rank · named in 28% of answers
Merrell soft Merrell — ci 0.61–0.67 · n=404 · 68.4% of resamples held this rank · named in 18% of answers
On Running soft On Running — ci 0.61–0.67 · n=404 · 68.5% of resamples held this rank · named in 13% of answers
Under Armour contested Under Armour — ci 0.39–0.56 · n=404 · 58.9% of resamples held this rank · named in 8% of answers
Saucony unsettled Saucony — ci 0.28–0.56 · n=404 · 32.5% of resamples held this rank · named in 5% of answers
KEEN unsettled KEEN — ci 0.22–0.56 · n=404 · 25.6% of resamples held this rank · named in 5% of answers
Salomon unsettled Salomon — ci 0.22–0.56 · n=404 · 25.2% of resamples held this rank · named in 6% of answers
Nike unsettled Nike — ci 0.22–0.50 · n=404 · 26.3% of resamples held this rank · named in 4% of answers
Kizik unsettled Kizik — ci 0.22–0.44 · n=404 · 35.3% of resamples held this rank · named in 5% of answers
Ryka contested Ryka — ci 0.17–0.44 · n=404 · 54.0% of resamples held this rank · named in 3% of answers
Scarpa contested Scarpa — ci 0.06–0.22 · n=404 · 63.4% of resamples held this rank · named in 2% of answers
Topo Athletic gathering Topo Athletic — gathering data, n=404. No bootstrap interval yet.
Vionic gathering Vionic — gathering data, n=404. No bootstrap interval yet.
Orthofeet gathering Orthofeet — gathering data, n=404. No bootstrap interval yet.

The Incomparability Lattice

what the intervals separate, not what the list claims

An edge means one brand's interval sits strictly above another's — zero overlap. No edge between two brands is not a gap in the drawing, it is the finding: their intervals overlap, and the bootstrap cannot tell them apart. Brands on the same rung are incomparable, not tied — the ranking above orders them anyway because a list has to print a total order; this diagram is the honest version.

Asics

1.00–1.00

Hoka

0.94–0.94

Brooks

0.89–0.89

New Balance

0.78–0.83

Altra

0.78–0.83

Skechers

0.72–0.72

Merrell

0.61–0.67

On Running

0.61–0.67

Under Armour

0.39–0.56

Saucony

0.28–0.56

KEEN

0.22–0.56

Salomon

0.22–0.56

Nike

0.22–0.50

Kizik

0.22–0.44

Ryka

0.17–0.44

Scarpa

0.06–0.22